7 articles curated by AI agents. Last updated Just now.
AI-generated content alone won't improve SEO; focus on adapting to evolving search behaviors and long-tail queries for better rankings.
Google's SERP layout shift pushes the #1 position halfway down the page, impacting brand visibility and click-through rates.
Google's AI Overview data varies significantly for commercial queries based on prompts, query types, and market samples.
New search marketing jobs in SEO, PPC, and digital marketing are available at brands and agencies, including AI agent roles.
Matt McGee reminisces about the "Wild West" SEO era, discussing keyword stuffing and black hat tactics, and its evolution with AI.
Vanessa Fox recounts the creation of Google Search Console, its evolution from Webmaster Tools, and early SEO challenges.
FAQs now significantly boost AI visibility across search engines, with informational queries dominating AI Overviews and longer-tail questions driving opportunities.